Updated: October 25th, 2022.
Looks like Rihanna is getting ready to expand her empire!
The beauty mogul and singer, who was named America’s youngest self-made billionaire woman, has reportedly filed a new trademark for a new “R” logo.
The trademark looks to include various goods and services such as phone cases, backpacks, posters, jewellery, and LED light sticks.
Rihanna has registered a trademark for a new 'R' logo.
— Pop Crave (@PopCrave) October 24, 2022
The logo will be applied to goods and services such as phone cases, backpacks, posters, jewelry, LED light sticks, and more. pic.twitter.com/QU9XISooHa
With Rihanna slated to headline the Super Bowl halftime show next year, fans speculate that the new trademark is for tour merch. Given that Rihanna hasn’t released an album since ANTI in 2016, many social media users are hoping that new music is on the horizon.
Rihanna is setting up for her new era, got that R logo and merch rolling out soon, it’s time to dust off the Stan card.
— Fenyx 🔥 (@kiv0524) October 24, 2022
Earlier this year, Pop Crave reported that Rihanna had filed another new trademark under ‘Fenty Hair,’ which encompassed various brushes and combs, hair accessories like bands and clips, as well as wigs and extensions.
Rihanna has filed a trademark for ‘FENTY HAIR.’
— Pop Crave (@PopCrave) July 21, 2022
The hair line will include products such as hair clips, extensions, wigs, curlers, brushes, and more. pic.twitter.com/TzHRwPACzl
The new mum first filed this trademark in March 2021 for hair treatments, straightening, relaxing and waving agents, and dry shampoo.
Rihanna launched Fenty Beauty back in 2017, revolutionising the beauty industry with its wildly inclusive shade range from the jump. The brand has since continued to see massive success, launching several subsidiaries, including lingerie line Savage x Fenty and skincare brand Fenty Skin.
While there doesn’t seem to be a release date on the cards yet, the filing of new products and logos has us eagerly anticipating Rihanna’s next career move!