CULTURE

Who is Gwen The Milkmaid? ASMR YouTuber GwenGwiz Re-Emerges as Tradwife TikToker— But is She For Real?
Pinkydoll & The Double Standards of NPC Streaming on TikTok
Why Gen Z Hates The TikTok ‘Blueberry Milk Nails’ Trend
Introducing ‘Astrolove’: How Bumble Taps into Gen Z’s Astrology Obsession
The Story of Ken Waks: How a Marketing Exec Exploited “Murder” for Commercial Success
Why TikTok’s ‘Blue Couch Girl’ Went Viral
When Did Filming People In Public Become The Norm?
TikTok’s British Vs. American Chinese Food Debate, Explained
Dylan Mulvaney Reveals That Bud Light Never Reached Out Amid Transphobic Backlash
Gen Z’s Politeness Paradox: How ‘No-Nuance’ TikTok Is Changing Empathy And Communication Online
Does It Matter If Influencers Are Faking Coachella Content?
From YouTuber Books To Influencer Podcasts: How Creators Are Catering To The Demand For Free Content
TikTok’s Hunger Games Renaissance: Lionsgate PR Strategy Or Gen Z Nostalgia?
The Hailey Bieber Witch-Hunt: Why Brands Need To Stop Capitalising On ‘Female Rivalry’ For Social Media Marketing
Rainbow History Class Takes Queer & Trans Stories From TikTok To Audiobook
Jonti Ridley On The #BodyPride Campaign & Staying Confident For Sydney WorldPride
Why TikTok Users Are Debating The Value Of ‘Identity Capital’
Why TikTok’s ‘De-Influencing’ Trend Is Not Here To Stay
What Is ChatGPT & How Will AI Impact The Influencer Economy?
10 Most Viral Pop Culture Moments of 2022