Sofia Richie has a new man!
Off the back of her split from longtime boyfriend Scott Disick, the 22-year-old has seemingly confirmed she’s in a new relationship with music executive, Elliot Grainge. First spotted together at the start of the year, Sofia snapped an elevator selfie with Elliot on March 26th, leading many to speculate the two were an item.
Now, it appears Sofia has made it Instagram official with the notoriously private mogul, who rarely posts on social media himself.
Here’s what we know Sofia Richie’s boyfriend, Elliot Grainge.
He was raised in the U.K.
Elliot was raised in Britain but now resides in Los Angeles. It seems he relocated to the United States to attend Northwestern University in Boston.
He works in the music industry
Elliot is the founder and CEO of his own independent record label, 10K Projects, which originally signed Tekashi6ix9ine.
Music runs in the family, as his father, Lucian Grainge, is the chairman and CEO of Universal Music Group. Lucian made a lasting impact on the industry as Billboard’s first-ever Executive of the Decade. He also received a star on the Hollywood Walk of Fame and was knighted by the Queen in 2016.
Amassing 18 gold and 8 platinum/multi-platinum singles under his label so far, Elliot’s impressive career landed him a spot on Forbes‘ 30 under 30 list.
He’s in-tune with Gen-Z, literally
Despite being a young Millennial himself, Elliot is investing in Gen-Z. In 2019, 10K Projects joined forces with Create Music Group to make a strategic investment in management and marketing company Homemade Projects to launch a new record label, Homemade Records, focused on Gen-Z talent.
Homemade represents several digital-native creators, including Musical.ly star Jacob Sartorious and TikTok star Larray.
The couple will likely remain private
Despite Sofia’s public confirmation of their relationship, we anticipate the couple will remain low-key as Elliot maintains a private social media presence.
Check back for updates on this adorable duo.